Graphic Designer & Digital Marketing Associate
Description
The Graphic Designer & Digital Marketing Associate is responsible for continuously maintaining the company's brand aesthetics, internally and externally. The creative talents of the individual in this role will apply to print and digital advertisements, marketing materials, social media, trade show materials, web content, graphics, and new product development. In addition, this person will also have a broader role in maintaining an active presence on social media and participating in the development of new digital marketing content for Aatrix. This position requires an independent, innovative thinker who strives for excellence and enjoys challenges.
Responsibilities:
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Create and design various marketing communication materials across various media (print, digital, and video) and assist in the design of new product development.
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Maintain brand standards and style.
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Maintain and improve web content and graphics.
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Create e-mail campaigns.
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Design, build and maintain an active presence on social media, including Facebook, Instagram, Twitter, LinkedIn, and Aatrix related blogs.
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Create blog posts each month that capture industry content, product promotion, and other pertinent topics as appropriate.
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Keeps abreast of social media best practices and trends and implements them as appropriate.
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Proactively monitor social media profiles, sometimes outside of regular business hours, to quickly react to social conversations.
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Assist with SEO/SEM strategies.
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Support sales and development in various marketing projects.
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Participate in creating and improving the company's brand strategy across all channels (website, Twitter, LinkedIn, etc.).
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Assist market research.
To be successful, you'll need the following:
- BA/BS degree in Graphics Design, Marketing, Communications or related field.
- 3-5 years of marketing and graphic design experience.
- Knowledge of current graphic design (and related) software applications, including InDesign Illustrator, Photoshop, Acrobat, and Canva.
- Familiarity with Google Analytics and Google Ads.
- Ability to manage social media presence and e-mail marketing campaigns.
- Experience leading and managing SEO/SEM.
- Understanding of the latest trends and best practices in online marketing and measurement.
- Strong analytical and project management skills.
Aatrix Software, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Aatrix Software, Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Aatrix Software, Inc. expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Aatrix Software, Inc.’s employees to perform their job duties may result in discipline up to and including discharge.
Online Job Application
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